Saturday, November 24, 2007

Keith Richards and Disney

Near the release for Pirates of the Caribbean: At World's end, Keith Richards, who plays Johnny Depp's father in the movie, made headlines for snorting his dead father's ashes. The marketing team behind the movie became worried about the effects Keith's actions would have on the film, so Disney pulled him from doing any publicity for the film. I'm not sure if taking him out of the promotions for the film all together was a good idea. Having such an already famous celebrity promote a summer blockbuster might help bring more people in to see the movie. However, I do understand how Disney could feel apprehensive about having Keith associated with the movie since they are such a kid-friendly company. But the movie is full of inappropriate things like drinking and smoking, so why would it be such a big deal? Do you think Disney should have pulled Keith Richards from promoting Pirate's when he is already in the movie anyway?

-Jessica

Thursday, November 8, 2007

BBC or GMA?

I usually start my weekday mornings with a shower, a cup of coffee and Good Morning America on ABC. It's an entertaining way to get the latest news, but also new and interesting products, technological advances, and controversial news stories. Sometimes I get news from the Yahoo homepage and click on stories when the headlines really catch my eye.
When looking at the BBC and NYTimes websites, it was very different than watching TV or even looking at the local newspaper. I found it incredibly overwhelming to look at everything on the BBC website, but I did realize that I should be keeping up with the news around the world more often. I really enjoyed the NYTimes website, even though there was so much to look at, but I really enjoyed the style and entertainment sections and even found myself looking for archived fashion articles and looking up sections in the archives like during 9/11/01. It's amazing how much is on one website, but for right now I think I'll stick to GMA and look at BBC or NYTimes when I need a worldly view of things.
-Amanda

Wednesday, November 7, 2007

I usually get the news by watching The Today Show on NBC every morning, which also includes a few minutes of local news in-between commercials. I like watching The Today Show because I can get ready for class and just listen to the TV to get the news, rather than having to take time to sit down at the computer and click and read different news headlines and articles. However, a setback to watching The Today Show to get my news is that if I miss it, I can't go back and listen to it again. On the BBC and New York Times websites, you can click on the articles and read them as much as you need to. You are also able to print them out so you can have them right in front of you whenever you need them. Also, BBC allows you to get news from all over the world. However, I find the BBC website to be a little intimidating and overwhelming. I like the New York times because, like The Today Show, you not only get the news, but the latest in health, style, entertainment, and more. I like to have a little mix of everything so that I don't get too bored by just serious news stories.

-Jessica

Tuesday, October 23, 2007

Cheerios

I really enjoyed class today. The ads we watched and discussed were very interesting, especially the Cheerios ad. I liked that the ad was different than the cereal ads you normally see on TV. Cereal commercials normally either target children with sugary cereal and kid friendly advertisements, or adults with heart healthy and weight-loss cereals. However, this Cheerios ad had a more specific target - adults with children. The ad uses emotion to connect with the viewer and shows how Cheerios can bring people together, even complete strangers. I also liked the fact that at the end of the commercial it said that the story line was inspired by a true story. I think knowing this commercial was based on a true story makes it more believable, which is more affective in connecting with the consumer. I think Cheerios ad is very successful and was money well spent!

-Jessica

Finding the Perfect Internship

Some days it seems like college life will last forever and living in an apartment with your roommates, going to class everyday, is how our lives will be forever, but that is so wrong. As a junior in the CARS department, I am constantly asking myself, what do I want to do after college. The CARS major offers so much and in so many different areas of the Consumer, Apparel, and Retail Industries that it can sometimes be overwhelming as to the number of options that a degree in our major has to to offer.
One of the biggest things you are probably thinking about if you are a junior or senior, is INTERNSHIPS. Yes, I know the word we hear ALL the time and that we are always bombarded with. I have been looking at internships all over the U.S. and am very excited to be an intern in the summer of 2008, but what I don't necessarily find thrilling is the process of searching and searching and searching.
Taking the Pre-Internship class (CRS 331) is really preparing my peers and myself for the business world and the correct way to have business interaction and communication off of the college campus. I have not narrowed my search down for internships in just Greensboro or North Carolina, but it would be nice to be around here, too.
I am excited and nervous to take this next big step in my college career and really learn what I want to do in this industry through an internship that will offer me a lot of great information, learning experiences, and an insight into what I may want to do in the future.

If you are looking for some websites to find internships, here are a few that are really great and reccommended by the UNCG Career Services Center:

www.internships-usa.com
www.internshipprograms.com
www.campuscareercenter.com/students/intern.asp
www.vault.com/top-internships

-Amanda

Wednesday, October 3, 2007

Yahoo Avatars!

When we received the assignment to create a Yahoo Avatar, I remembered that I created my own avatar awhile ago, but had completely forgot about it because I don't really use yahoo that much on a regular daily basis. Upon signing into yahoo and seeing my avatar, I remembered how much fun it was to create an online cartoon of myself and not with just a creative screen name or cute icon, but a very amazing caricature of how I perceive myself.
I began to tweak my avatar just a little bit to fit my current life (i.e., a lecture hall background, casual college clothes, etc.) and found that there was so much to choose from. I thought there was a great variety of clothing, backgrounds, and accessories, but one thing I'd like to see would be a pulldown list of collegiate apparel and acessories, as well as more detailed facial features. These could really pull a lot of people in and college students would love to add another site to their list of daily favorites (But don't get any ideas, facebook will not be stopped for now as the number 1 site for college students to waste away their time :) ).

-Amanda

Monday, October 1, 2007

Yahoo! Avatars


I've had a Yahoo email account for a few years now and I have never come across the avatars! I thought creating an avatar was so much fun. There are so many different choices of clothing and accessories, but I felt like there could have been more choices in the appearance category. There were only about eight choices for different faces and you were able to choose your eye color. I think there should be a separate category for each feature of the face - one for eyes, one for lips, one for nose, etc. Everyone is so different and unique that I think the features are too general to accurately resemble a specific person.
Another good idea might be to make the appearance category more interactive. There should be a feature where you can click and drag certain parts of your face or body to make them bigger or smaller and longer or shorter because everyone is a different shape and size.
Overall I enjoyed creating an avatar on Yahoo. However, as I mentioned before, I've had a Yahoo account for a few years and have never heard of avatars. Honestly I didn't even know what an avatar was. Maybe there should be more advertisement of avatars so members are more aware of what they're able to do with them!